Academic Year 2023/24





School of Design



Degree Programme of:


Communication Design
Laurea (Equivalent To Bachelor Of Science)


Milano Campus

1. General Information

School School of Design
Code Reference Law1088
NameCommunication Design
Reference LawOrdinamento 270/04
Class of degreeL-4 - Industrial Design
Degree level Laurea (Equivalent To Bachelor Of Science)
First year of activation 2008/2009
Official length of the programme 3
Years of the programme already activated 1,2,3
Official language(s) Italian
Campus Milano
Dean of the School Francesco Zurlo
Coordinator of the Study programme Valeria Luisa Bucchetti
Website of the School http://www.design.polimi.it
Website of the Study programme
https://www.designdellacomunicazione.polimi.it/


Central Student Office - Milano Bovisa
Address VIA LAMBRUSCHINI, 15 (MI)

2. General presentation of the study programme

The rapid development of the media (internet and digital communication systems), the increase in the services governing their production/management, and the devices and occasions for communicating and interacting - all of this is making communication an increasingly large and complex sector.

The communication and information sectors are characterised by a generalised presence, an in depth dissemination, and a strong and powerful framework. The communication and information industry is one of the driving forces in modern society. The artefacts and systems designed by communication designers maintain a constant and cross disciplinary presence.

Communication design uses publishing to help spread cultural awareness. It is where media is computerised, and where new methods of the production and dissemination of information takes place.

Communication design works with the interfaces that are connected to products and services, which create a relationship with the user.  It can also work with various people and their environment to promote conscious access and use. Some examples of this could be in a large scale distribution plant where consumers come in contact with goods, in the entertainment industry, in sports, in planning of the identity and the dynamics of events, and their dissemination on the various media.

Communication designers are cultural operators who contribute to building relations between subjects in society. These relations are always strictly connected to the contents being conveyed, which contains either persuasive or prescriptive type. Communication designers must take into account the idea of visual contamination, communication saturation and the information overload phenomena, symptoms of a system (where technologies require an overview and direction), conscious choices, and planned trajectories.

Communication designers should be at ease with all aspects of a communication project. These aspects include, but are not limited to: publishing graphics, TV, audio-visual and multimedia publishing, coordinated corporate image and brand identity, product packaging and communication, script character design, web design, data and information visualization, interactive communication artifacts, and service/complex communication design (social networks and joint platforms). All of this takes place with a vision which sets communication as the fundamental strategic linchpin in contemporary society. This design requires specific tools and methods, and an ability to work with the most modern visualization and communication technologies.

In particular the specific skills of communication designers relate to several subjects such as integrated two dimensional and three dimensional communication systems (static and dynamic), lettering, visual perception and variables. Their skills can also include designing sign information, static and dynamic representation techniques (photography, motion graphics, movie design), designing analogue communication products and digital devices, and off-line and on-line platforms (the web and other internet platforms including mobile platforms).

The course catalogue encompasses a Laurea (equivalent to Bachelor of Science) course and a Laurea Magistrale (equivalent to Master of Science) course in Communication Design. The Laurea courses are designed for students with a solid cultural background, a great deal of interest in the subject of design culture (generally and specifically in all aspects of communication), and an openness to learning techniques, methods and languages in their most innovative forms.


3. Learning objectives

The title of the Communication Design laurea (equivalent to Bachelor of Science) programme corresponds to one of the training profiles set out in the Class 4 degree description. The course of study is designed to train professional designers working in the visual communication, graphics, multimedia and on-line interaction sectors. The qualification does not overlap with the professional profiles encompassed by the Class 20 Laurea course category, Communication Science. This course category is designed to train professionals to analyze and gain a critical understanding in the communications sector, and to train professionals working in communication fields who are not strictly visual design linked.

The fundamental objectives of the course of study for Communication Design graduates deal with the mastery of the cultural, scientific, methodological and technical tool elements which are the basis of communication systems design. The ability to take on the media system from the starting point of the world of communication is of central importance; the social, culturalrelationship, symbolic and perception elements are fundamental and apart of the various forms of communication.Other powerful elements are the ability to interpret specific use contexts, the ability to translate analysis elements, and the ability to incorporate the information content framework into new artefacts.  The graduates should be able to elaborate on new communication formats, innovate format types by applying analogue and digital communication technologies, and integrate the various systems and cross-media support solutions. 

Communication design training also requires mastery of the ability to visualize the design idea and mastery of the analytical process in its various creative and implementation phases. These phases include the choice of design field to reference communication scenarios, elaboration of the concept, simulation, and artefact implementation.
Abilities and skills relating to language and visual culture/ representation are at the heart of suitable expressive processes and thus of fundamental importance.

As compared to the subsequent Laurea Magistrale (equivalent to Master of Science) programmethe design focus of the Laurea course contains aspects of technical project management and implementation. The aim is to train graduates capable of interacting with project partners in the marketplace (including the non-profit sphere), andbecoming familiar with the necessary language and pertinent skills. The Laurea course also displays an awareness of evolutions in economic and productive systems and new open information. The course also instructs about exchange and dissemination methods.
The ability to monitor productive and implementation decisions relating to the design technologies, media, and devices are of fundamental importance. This monitoring is necessary in order to fully understand these items with the perspective of socio-economic sustainability.

Below are the main academic subjects in the educational programme of the Laurea:

  •          Framework of the design culture sphere.
    The mastery and use of the other subject fields studied in lecture form ends with laboratory type teaching methods. In design this knowledge is used in the analysis phase (i.e. in the concept definition phase) to interpret problem solving in terms of design opportunities, limitations, potential, selection and priority hierarchies, and for user-communication interaction analysis.
    In relation to the information content, other content to be utilized should include:analysis of artefacts and artefact systems in their formal, structural, functional, type, morphological and interaction characteristics. In the design synthesis phase, by contrast, this knowledge is used for development-design. This cumulates with achieving an ability to:
    - translate communication demands into formats and artefacts;
    - define an artefact's components, technologies and assembly methods on the basis of the required communication functions;
    - link up product requirements with the communication system and its channels.
    The objective of this study unit - the corner stone in designer training - is to provide students with a method to tackle a range of design themes by means of paradigmatic design experiences. For all intensive purposes these themes are of a medium design complexity.
  •          Humanities Studies. The aim of the humanities studies is to analyse and interpret the social and cultural contexts of the products designed. These meaning systems are created around communications artefacts in their aesthetic and cultural components. The humanities also contribute to integrating communication artefacts into culture and information production systems by means of socio-technical, anthropological and artefact value and sign interpretation tools as well as providing an understanding of the perception and communication qualities which characterise the product-user relationship.
    The goal of this field of study is to supply students with methodologies and tools from semiotics for design and ethnographic, anthropological and sociological research applied to user analysis, contexts and uses.
  •          Historical-critical studies. The aim of the historical-critical studies is to supply students with knowledge of evolutions in design culture and their links with evolutions in art, architecture, visual communication, design and fashion movements.
    The educational objective of this unit of study is to supply students with the ability to interpret design in its context of reference using historical study methods;
  •          Visual culture and representation studies. The aim of the visual culture and representation studies is to analyse the use of language, tools and techniques related to the morphological and functional representation of communication artefacts (drawing by hand to digital representation, photography to simulation and prototype model production). Through these courses the student should acquire the ability to read and interpret visual languages, obtain a mastery of digital image production and manipulation techniques, and demonstrate a knowledge of perception mechanisms, colour systems, etc.
    The educational objective of this unit is to provide graduates with the ability to transfer analysis and design synthesis elements onto the visual plane.
  •          IT and communication studies. The aim of IT and communication systems is to provide an in-depth study into the basics of IT system functioning and hardware/ software skills as well as the languages on which multi-media and interactive graphic design are based; 
  •          Corporate economics and financial feasibility studies for design. The aim of these courses is to provide an in-depth study of economic systems, the corporate context, the market and problems relating to marketing as well as financial feasibility analysis techniques for communication products. Students are also taught the ability to interpret the fundamental features of companies that impact design strategies.
    The objective of this unit is to make students aware of economic decision making processes, and the elements which characterise company coherence in design innovation processes.

    The resulting professional is a 'design technician' with the skills required to perform the various technical-design tasks at the highest level. The professional should take into account the creation, design, development and implementation phases leading to the production of product series and their distribution and dissemination in the media system.
    Within this course of study, specific subject areas can be studied in greater depth. These courses can include cutting edge developments for professional design development or strategic sectors for the development of the Italian and global economies.

4. Organization of the study programme and further studies

4.1 Structure of the study programme and Qualifications

Design Studies courses provide theoretical, academic and professional training for designers, i.e. professionals with know-how and skills relating to industrial product design, production and promotion. At the School of Design the term industrial product does not simply mean a concrete product such as a car, furniture item, object, garment or accessory but rather all communication and 'meaning' building elements relating to products such as graphics and brand design rather than websites or fashion cat walks.

This study sphere responds to training demands from the consumer product industry, local government, communication, interior and installation design companies and studios as well as the retail and distribution sectors for these products.

The courses of study offered are structured into two different laurea, the so-called 3+2 formula, the level I laurea and the Laurea Magistrale, a further two years of study.

The Laurea trains design technicians, i.e. graduates capable of playing a supporting role in all technical and design activities from the creation stage right through to production and distribution on the market with different characteristics for each laurea course.

The Laurea (equivalent to Bachelor of Science) Programme is divided into 6 semesters and offers 180 credits (CFU).

At the moment of the matriculation, the students are assigned to a Section, to which they will belong until the end of the Programme.

The curriculum allows the students to opt for some Laboratories and Courses, in order to personalize their own study path.

All the Laurea Programmes offered by the School of Design share 60 credits, between the first year and the 1st semester of the 2nd year.

These courses aim to offer the student the basis of the theorical, practical and instrumental culture, which is necessary to approach the Design Project.

The other courses relate to each Laurea’s specific Programme and they are focused on the Programme’s learning outcomes.

During the 3rd year Final Synthesis Laboratory, the student applies the competencies he/she has acquired to prepare the final project to be presented at the Degree examination.  

The Programmes terminate with an internship-like activity (workshop) and a degree examination, where the final project is discussed.

.

4.2 Further Studies

The qualification grants access to "Laurea Magistrale" (2nd degree), "Corso di Specializzazione di primo livello" (1st level Specialization Course) and "Master Universitario di primo livello" (1st level University Master)


The qualification enables students to access Laurea Magistrale, Level I Specialisation Courses and Level I University Master's courses.

The Laurea Magistrale  continuing the three-year Laurea in Communication Design is Communication Design with which it constitutes one single Programme Board (Consiglio di Corso di Studi, or CCS).

The Laurea Magistrale in Product Service System Design, Digital and Interaction Design can also be considered of continuity.



5. Professional opportunities and work market

5.1 Professional status of the degree

Communication Designers work in the field of visual communication, graphic design, multimedia and digital and analogue interaction. Communication Designers are specialists in the executive design of communication and operate through the main computer tools and methodologies for representing graphic projects.
They can work as project assistants in the field of traditional and multimedia publishing; assistants in the visual design of multimedia tools; assistants in the design of advertising campaigns; project assistants for the promotional communication of products, institutions, services and companies; designers of graphic interfaces, logos, signage, advertising posters, etc.

5.2 Careers options and profiles

The Communication Design graduate students form part of the professional system that takes on implementation roles, teamwork, interpreting and implementing design requirements and translates them into appropriate financial, ergonomic, manufacturing, representation and modeling forms for production. This course of study responds to training demands from the communication artefact industry and its corollaries, graphics, multi-media communications studios, product distribution, and retailing systems for all aspects relating to product communication. Graduate students specialize in the final design of communication through management of the main IT tools and through the representation methods of the graphic project.
Graduate students can become a designer in the field of traditional and multi-media publishing sector (on-line and off-line), in the visual design of tools and multimedia products, in designing branding and advertising initiatives, in the design of promotional communications of products, institutions, services and companies, and finally in the design of graphical interfaces and signs. In addition to those of the communication agencies the areas of work are those of the IT consulting companies, cultural institutions, museums, promotion of cultural heritage, as well as the possibility to grow as an autonomous entrepreneur as a freelancer or by setting up a company.

5.3 Qualification profile

Communication designer

profile in a work context:
Designer working in the field of visual communication, graphics, multimedia and online interaction. In the communication field, the final profiles coming from the Laurea triennale (equivalent to Bachelor of Science) can be defined as project Technicians and they have a specialization in the final design of communication through the management of the main IT tools of the representation methods of the graphic project. 

They can have the role of project technical assistant in the field of traditional and multi-media publishing sector, assistant in the visual design of multimedia tools; assistant in designing advertising initiatives; design assistant of promotional communications of products, institutions, services and companies; project technician of graphical interfaces, logos and signs, posters, etc.


skills of this function:
Specific skills: 
- take on the media system from the starting point of the world of communication users is of central importance with all the social, cultural, relationship, symbolic and perceptional elements which are so fundamental a part of the various forms of communication;


- read the specific use contexts;


- translate analysis elements and the information content framework into new artefacts elaborating new communication formats, innovative format types both by applying analogue and digital communication technologies and by integrating the various systems and "cross-media" support solutions;


- choose the technological, media, support, production and realization solutions which come with the project, in order to interpret these last ones from the perspective of socio-economic sustainability;


- working in teams, interpreting and implementing design requirements and translating them into appropriate financial, ergonomic, manufacturing, representation and modelling forms for production.


Job opportunities:
The multi-media and traditional publishing sector, advertising and communication companies, IT consultancy and cultural institutions, museums and cultural heritage promotion and service provision are also potential career options.

These profiles find their place in companies and institutions with strong attention to company communication or to the web presence through the e-commerce; they also have many opportunities in the multi-media and traditional publishing market, advertising and communication companies, IT consultancy companies, cultural institutions, museums and cultural heritage promotion and service provision.


6. Enrolment

6.1 Access requirements

Italian secondary school leaving qualification or other comparable foreign qualification (level 4 EQF)

6.2 Requested knowledge

In order to optimise the use of the resources available at the various sites, the total number of places for enrolment in the first year of each degree course at the University is set by the Academic Senate when defining the educational programme, on the basis of the specifications provided by the school concerned.

 

Enrolment in the first year of the degree courses at the School of Design of the Politecnico di Milano is subject to a test aimed at verifying possession of the knowledge required for admission and aptitude for studies. The knowledge required for admission is checked by means of a test common to all the Design courses offered by the University (TOLD).

 

The TOLD is structured in multiple-choice questions and takes place online on a PC at the premises of the Politecnico.

TOLD provides for two different slots:

  •          early slot from March to June: for high school students or students who have already graduated;
  •          standard slot in August/September: open to students who have already graduated.

 

When registering for the test (one test per slot), students must indicate in order of interest one or more of the four Design courses for which they wish to be considered.

The test, written in Italian, consists of 90 multiple choice questions; applicants must choose the correct answer from the five available options.

The total test duration is 1 hour and 25 minutes (85 minutes).

The themed areas and questions included in the test will be:

general culture (24 questions to be answered in 20 minutes)

 geometry and representation (12 questions to be answered in 20 minutes)

 history of design, history of art (12 questions to be answered in 10 minutes)

 logic (6 questions to be answered in 10 minutes)

 verbal comprehension (6 questions to be answered in 10 minutes)

 knowledge of the English language (30 questions to be answered in 15 minutes)

 The score is calculated by assigning:

  •          1 point for each correct answer
  •          0 points for each answer not given
  •          - 0.25 points for each wrong answer

 

At the end of each test slot, a ranking is drawn up and those who have reached the minimum threshold are admitted.

Each candidate is considered only for the courses they have indicated as their preference when registering for the test. Those who are successful in the ranking list can proceed with enrolment.

 

The ranking list, indicating only one course for which enrolment is possible, is published online on the University's official notice board.

Details of marks, results and rankings can be found at the following link:

https://www.poliorientami.polimi.it/come-si-accede/design/punteggi-esiti-e-graduatorie/#menuMobileComeSiAccede/6#menuMobileComeSiAccede/6

 There are 3 enrolment periods for Design courses:

- Early enrolment: for those who have taken a test in the early session and obtained a favourable position in the ranking list, they can enrol subject to obtaining their school-leaving qualification.

- Standard enrolment: for those who took the test in the standard session in August/September and obtained a favourable position in the ranking list.

- Repechage enrolment (following a request for inclusion in the ranking list): if, at the end of the standard enrolment period, there are still places available, if, following a request for inclusion in the ranking list, the student is successfully placed in the ranking list.

English language proficiency test and OFA in English

The Politecnico di Milano requires students to have a knowledge of the English language. During the admission test, the student must take the English language test. The English TENG test must be taken even if the student already has an external certification of English language proficiency..

A number of correct answers in the English section of less than 24 attributes OFA Additional Educational Obligations known as ENGLISH OFA.

 

Fulfilment of the OFA in English takes place through:

-       presentation of one of the English language certificates recognised by the Politecnico di Milano, by handing in the certificate to the Registrar’s Office

-       participation in dedicated English language proficiency testing sessions


How to access it
http://www.poliorientami.polimi.it/cosa-si-studia/corsi-di-laurea/

6.3 Deadlines for admission and number of places available

There are 180 places (of which 5 are reserved for non EU students including 2 Chinese students on the “Marco Polo” project).

6.4 Tutoring and students support

Orientation and ongoing tutoring include all activities aimed at providing assistance to students before and during their university career, so that it can take place within the timeframe envisaged by the teaching regulations and in a way that is profitable from the point of view of the development of professional and human skills. Tutoring activities are therefore distinct from institutional teaching activities, even though they may serve or complement them. Tutoring activities can be carried out by Masters Degree students, PhD students, lecturers and external staff.

Tutoring activities are planned and managed by the School in close coordination with the Course of Study.

At University level, the Financial Aid and International Mobility Service interacts with the Schools on the administrative aspects of tutoring Master's degree students.

The School appoints the President of the Joint Committee as the School Tutoring Representative in order to carry out a statistical analysis of the data (learning analytics), initiate discussions with the student representatives on the Joint Committee, discuss with the CCS Tutoring Representatives and plan tutoring activities of maximum effectiveness.

Tutoring activities are divided into the following services:

- educational guidance for first-year and postgraduate students (including Peer-to-Peer Tutoring where more experienced third-year student tutors provide help on the core subjects of the first two years of all three-year degree programmes);

- guidance and support for 3rd year students wishing to undertake curricular internships in place of the internship activity (internship/interdisciplinary workshop) provided for in the study plan;

- educational support meetings held by professors (to facilitate the choices of including optional courses for the purposes of personalising the study plan);

- assistance/reception activities for first-year students on three-year degree courses, both at the desk and through the new communication channels set up by the School;

- support for internationally mobile students;

- assistance for revision and catch-up seminars;

- assistance in computerised classrooms, libraries and laboratories;

- assistance in finding and developing teaching materials.

Open Days are organised for students wishing to enrol in the School of Design's courses of study, during which each course of study presents its teaching programme through presentations and/or open lectures.

An orientation service is available to introduce students to the educational and training activities of their courses of study in order to clarify the missions and goals and professional outlets for future students

Every year a Welcome Day is organised for first-year students, during which the following are presented: the organisation of the School, the offices and their responsibilities, the international exchange programmes, the communication tools of the School and the Politecnico, the School of Design website, Trouble Ticketing, chat, the Beep portal, the library services, the instrument laboratories and Safety Week (the week in which students obtain authorisation to access the laboratories). During this meeting, space is given to the presentation of the Joint Committee and the Student Representation.

The Student Representatives of the School Council have prepared a handbook to introduce themselves and summarise the services students can access.

For current students, presentations of optional courses and Synthesis Workshops are prepared. In addition to the Teaching Fact Sheets, which present in detail how the courses are conducted, students can access the School's website and view slides and videos prepared by the lecturers to summarise the topics covered in the course.

The School organises "Lesson 0" to provide information on the University's facilities and services and to explain the organisation of the course of study; it is left to the coordinators to organise such a Lesson in collective mode with the other courses of study or on the first day of class of one of the subjects of the specific degree course. Students in subsequent years are provided with information on the range of courses on offer and on initiatives specific to their own year.

The focuses of Lesson 0 are:

- Course Organisation and University Services (I L);

- experience abroad (II and III LT),;

- post-graduate: Master’s Degree and Level I master's degree;

- job market and Career service (III LT)

- LM admission: criteria and parameters N and V (II e III LT);

- student opinion questionnaire (I,II;III LT);

- questionnaire on services and overall training pathway (III LT);

- final examination: type, choice of supervisor and final grade (III LT).

 For current students, the School has initiated activities aimed at:

- contribute to removing obstacles to successful course attendance, including through initiatives tailored to the needs, aptitudes and requirements of individuals;

- make students more actively involved in the learning process.

Il/i Course Tutoring Contact Person(s) is the institutional reference point for guidance at the School; the service is organised within the framework of the course of study and in particular deals with:

- support service to students where they need help in solving problems or deepening concepts;

- approval and possible drafting of texts concerning the presentation of the degree course for which the professor is the contact person;

- identification of student projects from their degree course, to be used as orientation tools during Open Days, and for the School's institutional communication.

 

The School of Design participates in the national PotDesign project - Guidance and Tutoring Plans - set up by Miur.

For further details on the Tutoring Actions put in place by the School:

https://www.design.polimi.it/it/didattica/servizi/tutorato


Tutoring
https://www.design.polimi.it/en/1/teaching/services/tutoring

7. Contents of the study Program

7.1 Programme requirements

The L degree is awarded through the acquisition of 180 ECTS. Graduates in the Communication Design L programme must have a solid basic training in the field of design disciplines aimed at deepening both methodological and technical-operational aspects. In particular, they must be adequately familiar with the tools, techniques and technologies for Communication Design: from visual, graphic, photographic, typographic and video representation techniques to image manipulation and visual language techniques, from knowledge of perceptual mechanisms to knowledge of chromatic systems. They must also master the necessary tools to address the practice of design in different areas of communication: editorial products, signage, corporate identity, as well as communication systems and interactive and multimedia applications based on digital and web technologies. They must have acquired scientific-technological skills (offline and online tools and technologies for visual and multimedia design ; communication formats and architecture of computer technologies; prototyping techniques, product reproduction and serialisation; printing and pre-printing processes and online publishing of communicative artefacts; elements of economic-production systems with particular attention to knowledge related to production systems and cycles, industrialisation and business culture in its economic, managerial and organisational aspects, etc.) and theoretical-critical knowledge (historical knowledge of graphics and communication, their evolution, semiotics study, online and offline communication language, etc.).


According to Law No. 33 of April 12, 2022, simultaneous enrollment in two programs is allowed. Enrollment in two programs is possible only if they are of different degree classes (classi di laurea) and differ in at least two-thirds of their educational activities regarding academic credits. 

Consistent with what is defined by Law No. 33, at the student's instance, the maximum number of CFUs already taken in the other program and validatable is 60 CFUs for BSc programmes.

Please note that courses belonging to programs of a different level or type from the program you are enrolled in cannot be validated.

Full details on when to apply for validation and the administrative fees to be paid are available on the Polimi website: https://www.polimi.it/contemporanea-iscrizione

7.2 Mode of study

The Study programme has a full-time attendance that is divided over two semesters.
The teaching methods are: Single Subject Courses, characterised by theoretical contents that are communicated with ex-cathedra lectures and verified during the year with tests and interviews; Integrated Courses, which refer to more than one discipline or specific area and sometimes are provided by two or more professors, each one providing their contribution; Design Studio, where the students carry out project activities, under the guidance of the team of professors, each one providing their contribution applied to the project topic (the Design Studio use Experimental Laboratories that offer the opportunity to experiment and use tools, technologies and machinery useful for the project).
Workshops are also included within the curricular offer, or full-time courses lasting a week in which students develop a project under the guidance of a foreign visiting professor, a professional with evident reputation or in co-tutorship with a company. By participating in this activity, the student fulfils the traineeship activity required by the educational system.
The Erasmus Programme and other international mobility programmes allow students to spend a study semester abroad at qualified European universities.


Guida al Piano degli studi e allocazioni in sezioni e insegnamenti opzionali per i Corsi di Laurea e Laurea Magistrale
https://www.design.polimi.it/en/1/teaching/studying-design/career-guides
Internship
https://www.design.polimi.it/en/1/teaching/studying-design/curricolar-internships

7.3 Detailed learning objectives

At the enrollment, the student is placed in a Section (PSPA, Pre-approved study plan): the division into Sections is necessary to divide the total number of enrolled students in the Laboratories and Single Subject/Integrated multi-section courses. The allocation in the Section is kept during the career: the student can choose optional courses and Synthesis Laboratories.
Students' ability to choose the courses and credits to be included into their Study plans is ruled by the regulations of the School which makes available a credit offer for each year of the course (“nominal offer”).
Each year students can choose courses for a different number of credits than that specified by the nominal courses to graduate their study programmes according to their needs.
The minimum number of credits a student can enrol on is 30 unless the number of credits needed for course completion are fewer than this.
The maximum number of credits a student can enrol on is 80, respecting exam priorities.
The current framework of the study plan requires the course exam sequence to be respected. Courses designed for later years of the programme cannot be included to the Study Plan of the following year (“advance inclusion”) unless all previous and current year courses have also been included into it.
In order to include the 2nd year Laboratories, it is necessary to have passed all 1st year Laboratories; to include the Final Synthesis Laboratory of the 3rd year, it is necessary to have passed the 2nd year Laboratories and all the 1st year courses. As a result of this rule, there may be a change in the number of credits that a student may nominally enrol for.
The Educational Regulations also require that a specific number of credits are allocated to types of activity which can be categorised as follows:
- educational activities chosen independently by students (optional courses);
- educational activities related to the preparation of the final exam;
- activities related to educational work experience and guidance.


1 Year courses - Track: C1 - C2 - C3


Code Educational activities SSD Course Title Language Sem CFU CFU Group
097373A,B,CICAR/13
M-PSI/01
LABORATORIO DI ELEMENTI VISIVI DEL PROGETTO112.012.0
097363A,BICAR/13
ICAR/17
LABORATORIO DEL DISEGNO112.012.0
097392A,B,CICAR/13
L-ART/03
LABORATORIO DI FONDAMENTI DEL PROGETTO212.012.0
054493AMAT/08CURVE E SUPERFICI PER IL DESIGN26.0
[1.0Innovative teaching]
6.0
097349AICAR/18STORIA DEL DESIGN E DELL'ARCHITETTURA16.06.0
097376A,BICAR/13STRUMENTI E METODI DEL PROGETTO16.06.0
057306A,BING-INF/05FONDAMENTI DI INFORMATICA PER IL WEB DESIGN26.06.0

2 Year courses - Track: C1 - C2 - C3


Code Educational activities SSD Course Title Language Sem CFU CFU Group
052892A,B,CICAR/13
SECS-P/13
LABORATORIO DI METAPROGETTO112.0
[2.0Innovative teaching]
12.0
099660A,BICAR/13PROCESSI E METODI DI PRODUZIONE DI ARTEFATTI COMUNICATIVI16.06.0
099673CL-ART/03STORIA DELLE COMUNICAZIONI VISIVE26.06.0
099661CL-ART/06TYPOGRAPHIC DESIGN16.06.0
059366B,CM-PSI/01FOTOGRAFIA: PERCEZIONE E GRAMMATICA DELL'IMMAGINE26.06.0
059365BING-IND/35STRATEGIA, ECONOMIA E GESTIONE DEL PROGETTO26.06.0

3 Year courses - Track: C1 - C2 - C3


Code Educational activities SSD Course Title Language Sem CFU CFU Group
051223CL-ART/06STORIA DELL'ARTE CONTEMPORANEA26.06.0
051224----PREPARATION OF FINAL WORK FOR GRADUATION--26.06.0

3 Year courses - Track: *** - offerta comune


Code Educational activities SSD Course Title Language Sem CFU CFU Group
Laboratori di sintesi finale
054806A,BICAR/13LABORATORIO DI SINTESI FINALE - SEZ.1118.0
[4.0Innovative teaching]
18.0
(Grp. Opz.)
054807A,BICAR/13LABORATORIO DI SINTESI FINALE - SEZ.2118.0
[4.0Innovative teaching]
054808A,BICAR/13LABORATORIO DI SINTESI FINALE - SEZ.3118.0
[4.0Innovative teaching]
052821----WORKSHOP TIROCINANTE26.0
[6.0Innovative teaching]
6.0
Gruppo 1
054667AMAT/08COMPUTER ANIMATION16.0
[1.0Innovative teaching]
6.0
(Grp. Opz.)
058384A,BICAR/13DESIGN PER IL SOCIALE: PROGETTI PER IL CAMBIAMENTO SOSTENIBILE26.0
[3.0Innovative teaching]
059597A,BICAR/13
SECS-P/08
DESIGN STARTUP16.0
061566A,BICAR/13DESIGNING IN A MULTISPECIES WORLD26.0
053823A,BICAR/13ERASMUS EXPERIENCE (a)16.0
[2.0Innovative teaching]
056421A,BICAR/13FOTOGIORNALISMO: NARRARE PER IMMAGINI16.0
056381--IUS/01IL DIRITTO DEL DESIGN16.0
057387A,BICAR/13INTERIOR CAR DESIGN FOR THE NEW MOBILITY26.0
059729--ING-IND/22MATERIALI ED APPLICAZIONI EMERGENTI E SOSTENIBILI26.0
057355--SECS-P/08RETAIL DESIGN16.0
056419A,BICAR/13TECNICHE GRAFICHE AVANZATE & SOFTWARE DESIGN26.0
056439--ICAR/16TEMPORARY EXHIBITION DESIGN26.0
056387A,BICAR/13THE CITY OF CARE26.0
051949A,BICAR/13WOOD DESIGN16.0
Gruppo 2
059794--M-DEA/01ANTROPOLOGIA DEL QUOTIDIANO26.06.0
(Grp. Opz.)
057405CL-ART/03ARTE CONTEMPORANEA E SPAZI26.0
[1.0Innovative teaching]
056449A,BICAR/13BRAND OF ME26.0
051951B,CM-PSI/01COLORE E PERCEZIONE16.0
057556A,BICAR/13DAL WAYFINDING AL PHYSICAL BRANDING: TRA COMUNICAZIONE E INTERIOR DESIGN26.0
053824A,BICAR/13ERASMUS EXPERIENCE (b)26.0
[2.0Innovative teaching]
054989A,BICAR/13ESTETICA DELLE COSE:ABITARE COMUNICARE PRODURRE16.0
055187A,BICAR/13ITALIAN DESIGN WAY: AN INTRODUCTION26.0
056436A,BICAR/13LIFE STYLE AND FASHION16.0
054975A,BICAR/13MESTIERI D'ARTE E BELLEZZA ITALIANA16.0
054941A,BICAR/13NEUROMARKETING E DESIGN16.0
059779A,BICAR/13OLTRE IL CINEMA: L'IMMAGINE FILMICA E IL SUO SENSO26.0
051819A,BICAR/13RELAZIONI EFFICACI: CONOSCERE SE STESSI E GLI ALTRI PER COMUNICARE CON SUCCESSO16.0
059776A,BICAR/13STRATEGIC IDENTITY DESIGN26.0
059773B,CM-PSI/01THE IDEAL TEAM: HOW TO MAKE THE BEST OUT OF OUR INNER TEAM BUILDING SKILLS26.0
061567--ICAR/21TRANSFORMATIVE CITY MAKING26.0
Gruppo 3
059702AM-FIL/05CULTURA DEL LIBRO E REDAZIONE DEL TESTO26.06.0
(Grp. Opz.)
053825A,BICAR/13ERASMUS EXPERIENCE (c)26.0
[2.0Innovative teaching]
051901A,BICAR/13DIGITAL STRATEGY26.0
054980A,BICAR/13LICENSING E BRAND EXTENSION26.0
[6.0Innovative teaching]
056215A,BICAR/13SOFTWARE E GRAFICA PER IL WEB26.0
059775B,CM-PSI/01TECNICHE DI NARRAZIONE (NARRATIVE TECHNIQUES)16.0
056396A,BICAR/13TYPE DESIGN26.0

(a) This course is dedicated to students selected for the Erasmus project who wish to have their optional course validated with a course taken abroad
(b) This course is dedicated to students selected for the Erasmus project who wish to have their optional course validated with a course taken abroad
(c) This course is dedicated to students selected for the Erasmus project who wish to have their optional course validated with a course taken abroad.

7.4 Foreign language

Foreign language assessment will be carried out in accordance with the university's methods as set out on the “Student Services/Guides and Regulations/Guide to the English Language”, web page: www.polimi.it.
For Study Programme of 1st level, the assessment takes place at the admission test centre. If the student does not pass the exam, an OFA will be assigned, which is an additional educational obligation to be fulfilled before the inclusion in the Study plan of 2nd year courses.
The English TENG test will be included in the calculation of the score for the ranking lists.
The fulfilment of the English OFA can be reached through:
- submission of one of the English language certifications, recognized by Politecnico di Milano, to the Registrar's Office
- participation in specific dedicated test sessions to assess the English language knowledge
Students are encouraged to read this document carefully and respect the norms set out in it.
Specifically, note that: "Pursuant to Ministerial Decree 270/04 the Politecnico di Milano has adopted the English language as the European Union language which students must speak in addition to Italian".

7.5 Degree examination

The examination consists of the presentation of a work (poster, prototype, video, etc.) representing the project(s) developed during the Final Synthesis Workshop and a portfolio containing projects and personal experiences significant to the chosen training pathway. Both products are drawn up under the guidance of the lecturer, assisted - as far as the portfolio is concerned - by the lecturer responsible for drawing it up, where the CCS has so provided. It will be possible, at the discretion of the lecturers, to supplement the work with technical drawings, booklets, research, models, etc.

Students may perfect their work and portfolios during the ELP, following the instructions given by each lecturer and by the teacher responsible for drawing up the portfolio, if the CCS so decides.

The work must demonstrate the maturity of the student both as regards the methodological approach of the project and the acquisition of the technical and cultural tools specific to the course of study.

The dissertation and the portfolio are normally written in Italian. At the request of the student, the work may be written in other languages, subject to authorisation from the Responsible for Degrees.

In this case as well, the degree dissertation shall be discussed in Italian. If the dissertation and portfolio are prepared in a foreign language, the student must prepare a short report in Italian.

The student must provide the Commission with at least one copy of the dissertation and the portfolio. The portfolio may also include a report on the activities carried out in companies or professional studios, for students who have carried out an internship in place of internal internship courses. The work and the portfolio will be presented in one of the COs (Operating Commitees) set up by the degree course to which the student belongs.

There is only one supervisor and he/she must be a professor or researcher with a contract at the University (in the current or previous academic year) and may be part of the Degree Committee. He/she may be assisted by one or more co-rapporteurs or "experts" on specific topics, including those from outside the School.

The Supervisor is normally included in the Degree Committee that will judge the student, make his/her proposal for a mark and has the right to propose to the Committee that a maximum of 2 points be awarded to the work and portfolio.

A lecturer who is not part of the Final Synthesis workshop followed by the student may not be chosen as a supervisor. Any justified requests for exceptions must be approved by the School Council.

Following the evaluation, presentation and discussion of the dissertation, as well as the student's entire career within the Degree Programme, the Degree Committee assigns a mark. The score assigned by the Degree Committee shall have a minimum value of -1 (minus one) hundredth of a decimal point and a maximum value of 8 (eight) hundredths of a decimal point. The degree mark awarded by the Graduation Committee is expressed in 100ths.

It is made up of the sum of the average marks obtained by the student in the courses, weighted by the credits and expressed in hundredths and hundredths of a hundredth of a hundredth (without taking into account any supernumerary activities and praise) - and the mark awarded by the CL and expressed in hundredths and hundredths of a hundredth of a hundredth.

This sum shall be rounded up to the nearest whole number (0.50 is rounded up to 1.00) and limited to 110.

The minimum graduation mark will always be 66.

The Degree Committee may also award honours.

An honourable mark, which may also be proposed by the supervisor, shall be awarded in recognition of the graduate's preparation and maturity, his brilliant curriculum vitae, his exposition methods, his argumentation skills and the quality and originality of his dissertation.

Honours may only be awarded if the grade, formulated as per Art. 8, is, before rounding off, greater than or equal to 111 (one hundred and eleven) hundred decimal points. Honours shall be awarded by unanimous decision of the members of the Degree Committee.

Further information can be found in the Degree Examination Regulations available on the School's website: https://www.design.polimi.it/it/didattica/documenti/guide-alla-carriera.


8. Academic calendar

The Laurea course calendar is drawn up in accordance with study assessment methods which, for the Design School's Laurea programmes involve “ongoing” assessments performed during each semester. The academic year is made up of two semesters each of which consists of a teaching session and learning assessment sessions (exam sessions). The teaching sessions of each semester are made up of two periods of lessons, practice and laboratory work, with exam sessions with the related curricular workshop activities.
The teaching periods are approximately mid-September-December and end-February-early June.
In September, before the start of lectures, there will be a period for presentation of Study Plan.
The degree exam sessions are scheduled in these periods: February, July, September.


Lesson timetable, calendars and deadlines
https://www.design.polimi.it/en/teaching/studying-design/lessons-timetable-calendars-and-deadlines

9. Faculty

The professors' names of the Study Programme and what they teach will be made available on the degree programme from September onwards.
The Degree Programme is published each year on Politecnico di Milano's website.


10. Infrastructures and laboratories

The School of Design is based at Campus Bovisa-Candiani where the educational activities are held and where there are services for students (Experimental laboratories, Library, Study room, Press Service,..)
https://maps.polimi.it/maps/



Design Laboratories
The creation of big experimental laboratories supporting design education is in line with the Politecnico di Milano School of Design's experimental tradition, its inductive teaching model, in which 'knowledge' and 'know-how' are mutually supportive.
The purpose of these laboratories is the practice of activities which allow students to verify their design hypotheses and learn how to use the technical tools required for experimentation, representation and design communication.
The laboratories managed by the Design Department occupy an approximately 10,000 square metre space in the Milan Bovisa campus.

https://dipartimentodesign.polimi.it/en/laboratories


11. International context

Building an international dimension for the School of Design and its Study Programmes has been one of its priority objectives since it was founded in the year 2000.

There are many reasons for this purpose: the nature of design which inherently draws its very lifeblood from its multicultural and multi-local character, its proximity to both the world of manufacturing - which has now taken on a global dimension - and the sphere of consumption whose dynamics and tendencies are visible in a range of local specific contexts; the very DNA of the design community which has always been international; Milan's acknowledged status as design capital, a crucible for designers from all over the world who have come here to study or open a studio; the desire to make educational trajectories increasingly permeable to impulses deriving from this stimulating context as in other dynamic foreign contexts, with the aim to teach to international professors and designers.


To these should be added more highly structured activities which aim to strengthen collaborative relations, in the didactic and research fields, with selected universities: this is the case of the MEDes_Master of European Design educational programme (with 6 partner universities), the LM Double Degree Programmes.

The School of Design is a member of Cumulus, a network of European design schools, and of the main international design associations. http://www.cumulusassociation.org/


12. Internationalization

For the School of Design, internationalization has a double meaning: supporting student (and teaching and technical staff) mobility outwards and, on the opposite direction, attracting students, researchers, professors and visiting professors from abroad.


In recent years, the School of Design has committed itself to widen its international contact network and it now works with 200 design universities from all over the world in Erasmus exchange programmes (with 150 European universities), in bilateral exchange projects (with 60 non European universities), joint workshops with other schools, international internships and so on. Double Degree programs have been opened at the Master level.
 
To encourage the internationalization most of the Master programmes are offered in English or have at least an English track.

In addition to these actions, the School of Design invites Visiting Professors from all over the world, within its programs, and promotes innovative and international teaching activities through Collaborative Classes program which foresees a collaboration online of students and teachers.
 
International exchanges
The School of Design takes part in international student exchange programmes which offer students the opportunity to go abroad for a period, both during L and LM study programme, at one of the Politecnico's partner universities. A list of the School's partner universities is available on the Politecnico's web site and on the School of Design web site in the International Area.
 
The Erasmus+ Programme
The Erasmus + program establishes the possibility for a European university student to carry out a period of study in a foreign university within the European Union, from 2 up to 12 months, legally recognized by their university.

In particular, Erasmus for study allows university students to complete a period of study at a university that has signed an agreement with the home university. This mobility may give the right to an economic contribution (with conditions specified in the Call for international mobility) and to free enrollment in the host university. The student can thus follow courses and carry out exams in the partner university and then have the exams taken also in the university of their country recognized. The mobility can be carried out for a maximum of 12 months in each level of study.
 
Bilateral exchanges
The School of Design has also activated some bilateral agreements with non-EU universities. These are intended for both the use of Laurea (Bachelor) or Laurea Magistrale (Master) students.

The procedures for admission to such exchanges are the same as those for Erasmus exchanges with the exception for the economic contribution for mobility, that in this case it is not guaranteed.
The bilateral agreement, in fact, enables students to attend a period of study abroad at a partner university without incurring registration fees at such universities. In some cases, however, a management fee for exchange students must be paid (e.g.: Orientation fee, insurance,).
 
 
 
The MEDes Programme (Master of European Design (MEDes) 

From the a.y. 2002/2003, the School of Design activated the MEDes, as five-year international educational programme, in collaboration with six other famous European design universities and formalised through an agreement that relies on the Erasmus+ mobility programme.
A maximum of 6 students are selected for this excellence programme among all those enrolled on the 2nd year of the laurea study programmes in Industrial Design, Interior Design and Communication Design, that at the time of application are in order with the curricular exams and that have successfully attended at least 60 credits at Politecnico di Milano. The students apply immediately for two years of mobility (and for a total of five years of study including Laurea and Laurea Magistrale) and therefore they guarantee the continuation to LM at Politecnico di Milano within the MSc Programs in Intergated Product Design, Interior and Spatial Design, Communication Design and Product Service System Design, always following the normal career planned by the School of Design of Politecnico di Milano which foresees the degree examination at the end of the 3rd year. In order to complete the full career, students can only graduate in their university of origin, for both Laurea and Laurea Magistrale. (Cf guide to access the Msc)

In addition to Politecnico di Milano, the universities taking part in this programme are:

Politecnico di Milano, School of Design, Milan, Italy
Aalto-University, Helsinki, Finland
Konstfack University of Arts, Crafts and Design, Stockholm, Sweden 
Köln International School of Design, TH Köln, Cologne, Germany
The Glasgow School of Art, Glasgow, Scotland
ENSCI-Les Ateliers, Paris, France
Universidade de Aveiro, Aveiro, Portugal

Candidates, admitted to the MEDes programme, have two study experiences abroad, in two partner universities: the first one during the 3rd year of I level Laurea, and the other one during the 1st year of Laurea Magistrale. The universities of destination will be chosen according to the aptitude shown by candidates during the selection process, to the selection made by the responsible professors during the workshops (organized every year in March, in one of the partner schools and with compulsory participation by the exchange students of 1st and 2nd year) and considering the preferences stated by the student.
 

"Free Mover" Mobility

“Free Movers” are students who have international mobility and independently organize their period of study abroad. This mobility is not tied to an exchange project organized by the Politecnico di Milano, for example, Erasmus. It therefore occurs outside current agreements between the Politecnico di Milano and partner sites and the call for International mobility.

 

Since this is not a structured and community program, candidates for the "Free Mover" mobility must personally organize their stay abroad (contact with the chosen University, food, accommodation, health assistance, etc.) and there is no '' disbursement of any type of contribution to support the expenses for the mobility period.

“Free Mover” mobility may be used to sit exams or to conduct thesis work, with different requirements for the candidacy process and approval from the Programme. In the first case, the mobility may not be used for a site that has an exchange agreement with the Politecnico for the School in which the student is registered.


Guide to the international mobility of Corsi di Laurea e Laurea Magistrale Scuola del Design
https://www.design.polimi.it/en/1/teaching/studying-design/career-guides
For more information about the rules and limitations for "Free Mover" mobility, consult the University guidelines:
https://www.polimi.it/campus-e-servizi/mobilita-internazionale/studiare-allestero/free-movers

13. Quantitative data

The  University Assessment Commission Nucleus perform periodic analysis on the overall results analysing the teaching activities and the integration of graduates into the work world. Reports and studies are available on the website of the Politecnico di Milano.


Data
https://www.polimi.it/il-politecnico/organizzazione/organi-di-ateneo/nucleo-di-valutazione/dati-a-cura-dellufficio-di-supporto

14. Further information

Students are encouraged to consult the School of Design site and in particular the Guides which regulate access, changing degree programme, courses and laurea exams for any other information they may need.


15. Errata corrige